30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
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Fitted Gowns

  • Petra White - 3D Floral Gown with Lace-Up Back & Sweetheart Neckline Petra White - 3D Floral Gown with Lace-Up Back & Sweetheart Neckline

    Petra - White

    £286.63
    XXS XS S M L XL

    Aphrodite Collection The Petra Gown is designed with so many romantic elements. A sweetheart neckline, lace-up back, and detailed 3D floral fabric ...

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  • Greta Gown - Black Structured Lace Satin Gown with Lace Up Back Greta Gown - Black Structured Lace Satin Gown with Lace Up Back

    Greta - Black

    £275.72
    XXS XS S M L XL

    Aphrodite Collection The Greta Gown masters the art of making an entrance with its structured lace bodice, lustrous satin fabric, and lace-up back...

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  • Phoebe - Black Strapless Lace Gown with Side Slit Phoebe - Black Strapless Lace Gown with Side Slit

    Phoebe - Black

    £241.25
    XXS XS S M L XL 2XL

    Aphrodite Collection The minimalistic aesthetic of the Phoebe Gown allows the focus to fall on you. Glamorous and enticing, this lace gown features...

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  • Nicola - Black Sequin Gown with Plunge Neckline and Sheer Skirt Nicola - Black Sequin Gown with Plunge Neckline and Sheer Skirt

    Nicola - Black

    £286.63
    XXS XS S M L XL 2XL

    Aphrodite Collection This chic design was made to elevate your formal attire. With a dramatic plunge neckline, open back, and sheer skirt. This pat...

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  • Clio - White Crepe Gown with Open Sides and Side Slit Clio - White Crepe Gown with Open Sides and Side Slit
    Save 52%

    Clio - White

    £241.25
    £114.88
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item. Aphrodite Collection The Clio Gown is designed with an alluring cut-out, open back, and side sli...

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Special occasion coming up? Alamour The Label’s range of fitted formal gowns is perfect for your next party, big event or wedding. Step into a carefully crafted gown cut with you in mind. Our fitted gowns are designed to hug your silhouette perfectly, whether they’re made from our comfortable stretch ponte, lace, satin or crepe. All of our slim fitting, breathable fabric and detailing is beautiful quality, meaning you’ll be able to wear your new wardrobe addition again and again.

Choose from a selection of refined neutrals, bold bright tones, rich jewels and pretty pastels to find your perfect fit. The close fit cut is a complete classic which can be styled time and time again, so you can get creative with your accessories and make your dress work for any occasion coming up on your social calendar. Browse show-stopper styles with bold detailing, sequins and lace or stick to the clean, contemporary more modern side of things – there’s something here for every style. Start exploring Alamour The Label’s fitted gowns to find the style that you’ll love getting all dressed up in. Have a few questions? email us at info@alamourthelabel.com.