30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
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A-Line Gowns

  • Amary Black - Crepe Sheer Structured Prom Formal Gown Amary Black - Crepe Sheer Structured Prom Formal Gown
    Save 56%

    Amary - Black

    Original Price $450.00
    Current Price $200.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item. Aphrodite Collection Sculptured to perfection. The Amary Gown is created with an a-line fit, hal...

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  • Gwen - Lilac Chiffon Dress with Open Back and Open Neckline Gwen - Lilac Chiffon Dress with Open Back and Open Neckline
    Save 78%

    Gwen - Lilac

    Original Price $450.00
    Current Price $100.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Based on one of our best-selling designs, the Gwen Gown takes a more relaxed approach to your ...

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  • Save 79%

    Marlene - Yellow

    Original Price $480.00
    Current Price $100.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Bright & enthralling, the Marlene Gown will elevate your evening look. Designed with an op...

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  • Francesca Dress

    $249.00
    XXS XS S M L XL 2XL

    La Vita Glam Introducing the Francesca Dress – designed with a unique cross V-neckline and pleated detailing at the edges, finishing with a flowing...

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Ready for your princess moment? Shop the range of dreamy a-line gowns online at Alamour the Label. We create timeless silhouettes with on-trend modern twists, handcrafted to make your special night all the more unforgettable. The collection has something for every style out there, with a selection of sweetheart, square, plunging and cowl neck necklines and strapless and long sleeve dresses. Our high quality fabrics bring out the best in this elegant cut, choose from lace, stretch shimmer, satin, tulle and crepe for a show stopping piece that you’ll love to wear again and again.

Our a-line gowns come in a range of contemporary and classic colours, whether you’re into your neutrals, you love all things colour or you’re searching for a glittering metallic, you’ll find your perfect fit here, whatever your style. Each one of our gowns has been designed with you in mind. Shop knowing that our pieces will fit and flatter you perfectly.

Bring a touch of glam to your formalwear wardrobe to feel incredible at your next wedding, event or special occasion. Start browsing our curation of a-line gowns to find your dream dress today. Email info@alamourthelabel.com for questions.