30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW EXCLUSIVELY VIA THE APP
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Prom Dresses and Gowns

  • Zahara - Gold Glitter Mesh Gown with Deep Plunge Neckline
    Save 75%

    Zahara - Gold

    1,631.33 SR
    408.51 SR
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Zahara Gown portrays maximalism at its finest. Showcasing a deep plunging neckline, ruched...

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  • Raffaela - Gold

    1,358.99 SR
    XXS XS S M L XL 2XL

    Modernity has always proven to steal the spotlight and the Raffaela Gown shows why. This gown enhances your figure with its plunging neckline, ope...

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In Australia it is referred to as a Formal, however it is most commonly known around the world as Prom - especially in the USA. Alamour The Label has a vast collection of popular styles and colours to choose from in our range of prom dresses, that are the perfect combination of elegant and sexy.

Prom / Formal night is one of the most important and romantic nights in a girl’s life. It’s one of those nights that compel us to dress up to the nines, and channel our inner goddess with a mesmerizing glamour. Besides, after sweating it out in high school for all those years, every girl deserves to have a dreamy Cinderella moment on prom night, in a gorgeous formal / prom dress. If you’re looking for the perfect prom night dress to ravish your curves and flatter your date by unleashing your gorgeous beauty sans restraint, look no more.

We invite you to shop a stunning collection of trendy and classic prom dresses. Whether you want a curve-hugging silhouette with sexy spaghetti straps, or a strapless ball gown that would make a princess pea green with envy. You can browse through a wide and rich collection of strikingly beautiful prom dresses to make your big night a memorable one!