30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
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  • Jessalyn - Black Sequin Jumpsuit with Feathered Cuffs Jessalyn - Black Sequin Jumpsuit with Feathered Cuffs
    Save 67%

    Jessalyn - Black

    Original Price $679.95
    Current Price $227.03
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Dalida Collection If sophisticated glamour is the look you're after, the Jessalyn Jumpsuit can ...

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  • Save 79%

    Marlene - Yellow

    Original Price $544.87
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Bright & enthralling, the Marlene Gown will elevate your evening look. Designed with an op...

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  • Jackie - Red Sequin Gown with Sheer Bodice and Halter Neck Jackie - Red Sequin Gown with Sheer Bodice and Halter Neck
    Save 80%

    Jackie - Red

    Original Price $556.22
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Jackie Gown will easily please an audience. This style is crafted from a sequin fabric wit...

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  • Paloma - Red Multiway Gown with Sequin Skirt and Jersey Bodice with a Side Slit Paloma - Red Multiway Gown with Sequin Skirt and Jersey Bodice with a Side Slit
    Save 79%

    Paloma - Red

    Original Price $533.52
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Alluring yet elegant, the Paloma Dress epitomizes sophisticated evening wear. This dress is cr...

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  • Harlow - Red Polka Dot Gown with Open Back Harlow - Red Polka Dot Gown with Open Back
    Save 79%

    Harlow - Red

    Original Price $533.52
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Harlow Gown portrays a romantic aesthetic with each subtle detail. Fitted with an open plun...

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  • Eden Pink Midi Dress with Feather Trim Sleeve and Waist Cut-Out Eden Pink Midi Dress with Feather Trim Sleeve and Waist Cut-Out
    Save 74%

    Eden Dress

    Original Price $214.54
    Current Price $56.76
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item. Feminine and alluring, the Eden Dress adds a touch of modernity to your look. Rendered from a s...

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  • Kasey - White Crepe Gown with Lace-Up Sides and Straight Neckline Kasey - White Crepe Gown with Lace-Up Sides and Straight Neckline
    Save 76%

    Kasey - White

    Original Price $476.76
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Kasey Gown blends a minimalist aesthetic with a contemporary design to elevate your formal...

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  • Ambel - Navy Satin Gown with Plunging Neckline and Front Slit Ambel - Navy Satin Gown with Plunging Neckline and Front Slit
    Save 87%

    Ambel - Navy

    Original Price $452.92
    Current Price $56.76
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Ambel Gown is designed to frame and flatter the silhouette. This style features a plunging...

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  • Fabiana Gold Sequin Set with Waist Ties & Off-Shoulder Sleeves Fabiana Gold Sequin Set with Waist Ties & Off-Shoulder Sleeves
    Save 65%

    Fabiana Set

    Original Price $328.06
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Fabiana Set proposes allure for your next event. Fitted with a draped v-style waist skirt, ...

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  • Sasha - Blue Gown with Diamante Trim and Bodice Cut-Outs & a Side Slit
    Save 82%

    Sasha - Blue

    Original Price $624.33
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  With each creative detail, the Sasha Gown offers a stylish approach to your event attire. Fitt...

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  • Arcelia Sage Satin Set with Waist Ties and Side Slit Arcelia Sage Satin Set with Waist Ties and Side Slit
    Save 81%

    Arcelia Set

    Original Price $305.35
    Current Price $56.76
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Arcelia Set embraces a formed fitting silhouette for a sophisticated appeal. Prepped in a ...

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  • Henriette - Lilac Ruched Glitter Gown with Criss Cross Back Henriette - Lilac Ruched Glitter Gown with Criss Cross Back
    Save 78%

    Henriette - Lilac

    Original Price $510.82
    Current Price $113.51
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Henriette Gown provides an innate understanding of the female form with its fitted silhouet...

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  • Maliha - White Satin Gown with Sheer Mesh Bodice Maliha - White Satin Gown with Sheer Mesh Bodice
    Save 57%

    Maliha - White

    Original Price $533.52
    Current Price $227.03
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Favor asymmetry with the Maliha Gown. Featuring a diagonal neckline with an exposed bust, shee...

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  • Zora - Pink Beaded Sequin Gown with Feather Trim Sleeves and Side Slit Zora - Pink Beaded Sequin Gown with Feather Trim Sleeves and Side Slit
    Save 52%

    Zora - Pink

    Original Price $476.76
    Current Price $227.03
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Zora brings an essence of femininity to your formal wear. This chic design was crafted wit...

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  • Faye - Black Strapless Crepe Gown Faye - Black Strapless Crepe Gown
    Save 50%

    Faye - Black

    Original Price $452.92
    Current Price $227.03
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Faye Gown is the epitome of classic elegance. Designed with a simple sweetheart strapless ...

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  • Oberta Black Feather Set with Sequin Palazzo Pants Oberta Black Feather Set with Sequin Palazzo Pants
    Save 50%

    Oberta Set

    Original Price $452.92
    Current Price $227.03
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Oberta Set is the epitome of maximalism with its feathered bustier & sequinned/beaded ...

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  • Imani - Apricot Mule Heel with Over Foot Straps Imani - Apricot Mule Heel with Over Foot Straps
    Save 38%

    Imani - Apricot Heels

    Original Price $180.49
    Current Price $112.38
    36 37 38 39 40 41

    Final sale - No returns or exchanges on this item. Exclusive Alamour ShoesAn easy-to-wear slip-on mule, the Imani Heels in apricot features a comfo...

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  • Laila - Black Lace-Up Spool Heel Laila - Black Lace-Up Spool Heel
    Save 38%

    Laila - Black Heels

    Original Price $180.49
    Current Price $112.38
    36 37 38 39 40 41

    Final sale - No returns or exchanges on this item. Exclusive Alamour ShoesLuxurious in fabrication and style, the Laila Heels are designed to be p...

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  • Laila - Nude Lace-Up Spool Heel Laila - Nude Lace-Up Spool Heel
    Save 38%

    Laila - Nude Heels

    Original Price $180.49
    Current Price $112.38
    36 37 38 39 40 41

    Final sale - No returns or exchanges on this item. Exclusive Alamour ShoesLuxurious in fabrication and style, the Laila Heels are designed to be p...

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Secure your dream styles for less in the formal dresses on sale at Alamour The Label. 

Your special night needs an extra special dress, right? Well, if you’re searching for that stunning dress to make you feel like the most gorgeous girl in the room, look no further than our designer clothing sale. Alamour The Label’s jaw droppingly beautiful range of formal gowns on sale will make your every fashionable wish come true, for less! 

Whether you’re looking for an on-trend piece, a floaty romantic gown or a knock-out classic, Alamour’s designer clothing sale has got your back. Our formal dresses on sale make it possible for everyone to feel their very best on the number one night of the year. Explore the enigmatic collection of sequin, lace, tulle, satin and crepe gowns to find your perfect piece. Each one of our formal dresses on sale are expertly cut and designed to give you your most flawless fit, no matter what your shape or size might be. 

We’re confident that you’re going to find the dress of your dreams in our collection of formal dresses on sale. Buy Now and Pay Later Available for AU, US, NZ, UK, CA.