30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
30% OFF SITEWIDE* BLACK FRIDAY SALE | SHOP NOW VIA THE APP
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  • Paloma - Red Multiway Gown with Sequin Skirt and Jersey Bodice with a Side Slit Paloma - Red Multiway Gown with Sequin Skirt and Jersey Bodice with a Side Slit
    Save 79%

    Paloma - Red

    £273.64
    £58.22
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Alluring yet elegant, the Paloma Dress epitomizes sophisticated evening wear. This dress is cr...

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  • Grusilla Blue Mesh Midi Dress Grusilla Blue Mesh Midi Dress

    Grusilla Dress

    £168.26
    XXS XS S M L XL 2XL

    The Grusilla Dress delivers modernity with its bright blue tone and mesh fabric. This piece showcases a daring deep plunge neckline, an elegant fr...

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  • Noorain - Pink Midi Dress with Off-Shoulder Sleeves Noorain - Pink Midi Dress with Off-Shoulder Sleeves
    Save 70%

    Noorain Dress

    £290.52
    £87.33
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Venice Collection The perfect addition to your event wardrobe, the Noorain Dress stands as a te...

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  • Giorgia - White Heels Giorgia - White Heels
    Save 60%

    Giorgia - White Heels

    £144.97
    £57.64
    36 37 38 39 40 41

    Final sale - No returns or exchanges on this item. Exclusive Alamour ShoesThe Giorgia Heels bring attention with ease. Created from a white leathe...

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  • Yasena Kids Dress - Lilac Patterned Floral Dress with Tie-Up Sleeves Yasena Kids Dress - Lilac Patterned Floral Dress with Tie-Up Sleeves
    Save 50%

    Yasena Kids Dress

    £40.17
    £20.09
    Size 1 Size 2 Size 3 Size 4

    Resort Collection For Kids Little ones will adore the details of the Yasena Dress. Made with an a-line silhouette and featuring tie-up sleeves. Th...

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  • Cara Kids Set - Pink Tie Dye Joggers & Sweatshirt Cara Kids Set - Pink Tie Dye Joggers & Sweatshirt
    Save 50%

    Cara Kids Set - Pink

    £52.37
    £26.19
    Size 1 Size 2 Size 3 Size 4

    Luxe Essentials For Kids A winter must-have. The Cara Kids Set is a stylish choice for those lazy days. Made from soft cotton fabric in a pink tie-...

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  • Raffaela - Gold

    £290.52
    XXS XS S M L XL 2XL

    Modernity has always proven to steal the spotlight and the Raffaela Gown shows why. This gown enhances your figure with its plunging neckline, ope...

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  • Selah Gold Beaded Glitter Set with Waist Straps Selah Gold Beaded Glitter Set with Waist Straps

    Selah Set

    £284.70
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item.  The Selah Set will elevate your event wear with its beaded glitter fabric, diamante waist ties...

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  • Save 71%

    Stella Bike Shorts

    £40.73
    £11.64
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Elevate your activewear with the Stella Bike Shorts. These high-waisted, mid-length shorts in s...

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  • Gift Card

    from £29.11
    $50.00 $100.00 $200.00 $300.00 $400.00 $500.00

    Spoil your loved one this festive season with an Alamour The Label gift card. Do you know someone with an upcoming prom or special event? Maybe you...

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  • Cadenza Pink Sequin Maxi Dress Cadenza Pink Sequin Maxi Dress

    Cadenza Dress

    £98.39
    XXS XS S M L XL 2XL

    Elevate your evening wardrobe with the Cadenza Dress, a masterpiece that embodies sophistication and style. This garment features a lace up back, s...

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Shop Alamour The Label now to find the perfect fit for your next formal, wedding or casual event. From extravagant, show stopping formal pieces to chic and classy cocktail options; each item from our collection offering not only exquisite design and craftsman ship, but impeccable quality. 

Redefining the boundaries of formal & casual wear with our exclusive designer pieces, Alamour also offers a diverse, yet classic range of styles to customers of all shapes, sizes, and skin tones.  These exclusive, premium designs have been created with a whole lot of love  in our Brisbane studio, just for you. 

Shop luxurious pieces for lounging at home in style, or find the perfect fit for your next girls night out with our party collection, take a trip to your favourite tropical destination with our Resort Range or simply dazzle guests in a signature Alamour Formal Gown. You can shop confidently with Alamour knowing that each item is as beautiful and unique as the last, made in luxe fabrics with high-end finishes. 

Poplin cotton, smooth silk, stunning lace, soft fluffy fabrics, plush textiles and more can be found throughout our exclusive designer range as well as, flirty cutouts, low necklines, and intricate backs to add a jaw-dropping wow factor. Shop our full collection now and find innovative designs and fashion-forward details perfect for your next event.