Final sale - No returns or exchanges on this item. Providing luxury & elegance, the Ainsley Set was designed with the finer details in mind. I...
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Defined by its feminine rose gold tone, the Rosamund Gown offers a romantic fabrication and an alluring silhouette for your next formal event. Fea...
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Final sale - No returns or exchanges on this item. The Shanna Gown offers an abundance of class and luxury with each creative detail. Designed wit...
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Venice Collection Simplistic elegance is key this season and the Mylene Gown is the perfect example of this. Designed with a halter neckline that ...
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Final sale - No returns or exchanges on this item. Dalida CollectionDefined with a straight neckline, sheer mesh corset, and a side slit with a dra...
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The Made-To-Order Collection Introducing the Meghan Gown, a symbol of timeless elegance and allure. This sophisticated style features shimmering ...
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Final sale - No returns or exchanges on this item. Venice Collection The Sidney Gown harmonizes playful proportions and vibrant tones for a modern ...
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Final sale - No returns or exchanges on this item. The Alexandria Gown masters the art of making an entrance with its structured bodice, lustrous...
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The Made-To-Order Collection Elevate your presence with Ariya, a breathtaking gold-patterned sequin gown. This striking mermaid gown, with its plu...
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The Made-To-Order Collection Danica is the epitome of elegance, crafted from an emerald patterned sequin fabric. With a subtle scoop plunge necklin...
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Final sale - No returns or exchanges on this item. Exclusive Simply Stylish Collection Adorn yourself in the Nia Lace Gown, a symbol of refined e...
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Final sale - No returns or exchanges on this item. Bright & enthralling, the Marlene Gown will elevate your evening look. Designed with an op...
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In Bloom - the Made-To-Order Collection The Vlora Gown utilizes structure with its boned bodice, sharp v-neckline & twisted side slit. Rendere...
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Final sale - No returns or exchanges on this item. Côte d'Azur CollectionSimplistic yet stylish, the Leona Gown proves that less is more. Created ...
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Final sale - No returns or exchanges on this item. The Harlow Gown portrays a romantic aesthetic with each subtle detail. Fitted with an open plun...
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Final sale - No returns or exchanges on this item. Craft an unforgettable evening in the Pascala satin gown, a testament to timeless sophisticatio...
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Final sale - No returns or exchanges on this item. For those who are wanting a simplistic, yet stylish look. The Georgina Gown provides a straigh...
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Glamorous & show-stopping, the Alayna Gown is made from our signature luxe sequin patterned fabric in gold. This gown features a cowl neckline...
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Meet the Ciana Dress, distinguished by its flowing silhouette and crafted from a soft chiffon fabric. Boasting a strapless design and a unique nec...
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In Bloom - the Made-To-Order Collection The Isabel Gown provides a stylish appeal to your evening attire with each design detail. Featuring a deep...
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The Claudette Gown is the epitome of luxury. This style was created with a feather-trimmed neckline, a draping side slit, and long off-shoulder sle...
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Final sale - No returns or exchanges on this item. The Jackie Gown will easily please an audience. This style is crafted from a sequin fabric wit...
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In Bloom - the Made-To-Order Collection Simple in design, the Luan Gown opts for understated elegance. Rendered from a gold sequin fabric and desi...
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The Côte d'Azur Collection A minimalist aesthetic allows all the focus to fall on you in the Blinera Gown. Structured with a boned bodice, slight...
View full detailsOne of the most highly anticipated events in any social calendar is prom night. Celebrating a new chapter, making treasured memories with your closest friends and dancing the night away under the glittering light of a disco ball, it’s one that won’t be forgotten.
One of the best parts of this magical night is getting dressed up in a dreamy dress, indulging in a glamorous hair and makeup look and slipping on a pair of heels to celebrate in style.
From dresses adorned with intricate beading and sequins, to elegant all over lace or silky satin numbers, Alamour the Label has a look to suit any style.
Keep it classic in a simple yet stunning gown that hugs your figure and exudes timeless glamour, or turn heads with asymmetric cut outs, all over embellishments and bold colour palettes.
Browse our exclusive collection of prom dresses to find your dream piece that will make your special night even more memorable. Shop online and enjoy Buy Now and Pay Later, available for AU, US, NZ, UK, CA.
