Shirley Gown
Venice Collection The Shirley Gown blends design elements from our most favored styles with new contemporary details to suit the modern woman. Feat...
View full detailsVenice Collection The Shirley Gown blends design elements from our most favored styles with new contemporary details to suit the modern woman. Feat...
View full detailsVenice Collection Add a sophisticated statement to your evening attire with the duo-toned Saffira Gown. Sculpted with an asymmetrical cape sleeve t...
View full detailsAphrodite Collection The Adelia Gown bares a minimalistic aesthetic with its sleek black look. With a lace scalloped trim, low back, and mermaid si...
View full detailsFinal sale - No returns or exchanges on this item. Aphrodite Collection Classic elegance has always proven to steal the spotlight, and the Laria Go...
View full detailsFinal sale - No returns or exchanges on this item. Aphrodite Collection Skin baring and figure-hugging, the Selene Gown was made to be shown off. M...
View full detailsFinal sale - No returns or exchanges on this item. Favour asymmetry with the Kinsey Gown. Rendered from a mauve-toned mesh fabric with silver sequ...
View full detailsAphrodite Collection For those who appreciate simplistic elegance, the Larisa Gown is the epitome of sophistication. Its alluring features include...
View full detailsFinal sale - No returns or exchanges on this item. Aphrodite Collection Indulge in the timeless allure of the Thalia Gown, where femininity takes ...
View full detailsDalida Collection The Priscilla Gown exudes luxury with each creative detail. Featuring a statement cape, cowl neckline & sweeping draped skirt...
View full detailsThe Côte d'Azur Collection Bright colours are trending this season and the Lendina Gown demonstrates this. Created with a low open back, scooped n...
View full detailsThe Made-To-Order Collection Ariya is the epitome of elegance, a rose gold-patterned sequin gown designed for unforgettable entrances. This strikin...
View full detailsCôte d'Azur Collection The Ofelia Gown is the epitome of chic glamour. With a high neck, short sleeves, and an open back, this silver sequin gown...
View full detailsAphrodite Collection Feel elegant & chic in this black lace gown. With a cowl neck, lace-up back, side slit with raw lace edges & form-fitt...
View full detailsBouquet of Love Collection The Leonie Dress has an abundance of feminine details. You can't go past its iridescent mesh fabric, 3D ruffles, and pl...
View full detailsPREORDER ESTIMATED SHIP DATE 15TH DECEMBER 2024 Meet the Nera Dress – an embodiment of romance crafted from a sheer mesh fabric in a bright red to...
View full detailsFinal sale - No returns or exchanges on this item. The Zora brings an essence of femininity to your formal wear. This chic design was crafted wit...
View full detailsFinal sale - No returns or exchanges on this item. Côte d'Azur CollectionThe Electra Gown blends a minimalist aesthetic with a contemporary design ...
View full detailsAphrodite - the Made-To-Order Collection Modernity has always proven to steal the spotlight and the Raffaela Gown shows why. This gown enhances you...
View full detailsDalida Collection The Elizabeth Gown embodies an aura of effortless sophistication. It showcases a wrap-style skirt with a tasteful side slit and a...
View full detailsCôte d'Azur Collection The Regina Gown brings glamour & style to your event edit with its sheer style, deep plunge neckline & dainty wais...
View full detailsFinal sale - No returns or exchanges on this item. The Henriette Gown provides an innate understanding of the female form with its fitted silhouet...
View full detailsThe Made-To-Order Collection Elevate your presence with the Belinda Sequin Gown. Its high choker neckline, chic criss-cross side detail, and shi...
View full detailsCôte d'Azur Collection Blending a playful fabrication with a minimalistic silhouette, the Meghan Gown was made to make an entrance. This style is ...
View full detailsVenice Collection The Bellucci Gown offers an abundance of luxury and class with each creative detail. Cut from an airy chiffon fabric, it has a d...
View full detailsIn Australia it is referred to as a Formal, however it is most commonly known around the world as Prom - especially in the USA. Alamour The Label has a vast collection of popular styles and colours to choose from in our range of prom dresses, that are the perfect combination of elegant and sexy.
Prom / Formal night is one of the most important and romantic nights in a girl’s life. It’s one of those nights that compel us to dress up to the nines, and channel our inner goddess with a mesmerizing glamour. Besides, after sweating it out in high school for all those years, every girl deserves to have a dreamy Cinderella moment on prom night, in a gorgeous formal / prom dress. If you’re looking for the perfect prom night dress to ravish your curves and flatter your date by unleashing your gorgeous beauty sans restraint, look no more.
We invite you to shop a stunning collection of trendy and classic prom dresses. Whether you want a curve-hugging silhouette with sexy spaghetti straps, or a strapless ball gown that would make a princess pea green with envy. You can browse through a wide and rich collection of strikingly beautiful prom dresses to make your big night a memorable one!