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Prom Dresses

  • Elyse - White Patterned Sequins Gown with Plunge Neck & Open Back Elyse - White Patterned Sequins Gown with Plunge Neck & Open Back

    Elyse - White

    Dhs. 1,203.45
    XXS XS S M L XL

    Experience regal opulence in Elyse. This gown exudes an irresistible blend of glamour, adorned with an intricate sequin pattern and elegant strapp...

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  • Nicola - Black Sequin Gown with Plunge Neckline and Sheer Skirt Nicola - Black Sequin Gown with Plunge Neckline and Sheer Skirt

    Nicola - Black

    Dhs. 1,277.71
    XXS XS S M L XL 2XL

    Aphrodite Collection This chic design was made to elevate your formal attire. With a dramatic plunge neckline, open back, and sheer skirt. This pat...

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  • Zora - Pink Beaded Sequin Gown with Feather Trim Sleeves and Side Slit Zora - Pink Beaded Sequin Gown with Feather Trim Sleeves and Side Slit
    Save 67%

    Zora - Pink

    Original Price Dhs. 1,075.43
    Current Price Dhs. 358.48
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Zora brings an essence of femininity to your formal wear. This chic design was crafted wit...

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  • Regina - Black Sequin Sheer Gown with Plunge Neckline Regina - Black Sequin Sheer Gown with Plunge Neckline
    Save 30%

    Regina - Black

    Original Price Dhs. 1,152.24
    Current Price Dhs. 806.57
    XXS XS S M L XL

      Côte d'Azur Collection The Regina Gown brings glamour & style to your event edit with its sheer style, deep plunge neckline & dainty wais...

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  • Zahara - Gold Glitter Mesh Gown with Deep Plunge Neckline
    Save 82%

    Zahara - Gold

    Original Price Dhs. 1,533.76
    Current Price Dhs. 268.86
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Zahara Gown portrays maximalism at its finest. Showcasing a deep plunging neckline, ruched...

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  • Gwen - Lilac Chiffon Dress with Open Back and Open Neckline Gwen - Lilac Chiffon Dress with Open Back and Open Neckline
    Save 84%

    Gwen - Lilac

    Original Price Dhs. 1,152.24
    Current Price Dhs. 179.24
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Based on one of our best-selling designs, the Gwen Gown takes a more relaxed approach to your ...

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One of the most highly anticipated events in any social calendar is prom night. Celebrating a new chapter, making treasured memories with your closest friends and dancing the night away under the glittering light of a disco ball, it’s one that won’t be forgotten. 

One of the best parts of this magical night is getting dressed up in a dreamy dress, indulging in a glamorous hair and makeup look and slipping on a pair of heels to celebrate in style.

From dresses adorned with intricate beading and sequins, to elegant all over lace or silky satin numbers, Alamour the Label has a look to suit any style.

Keep it classic in a simple yet stunning gown that hugs your figure and exudes timeless glamour, or turn heads with asymmetric cut outs, all over embellishments and bold colour palettes.

Browse our exclusive collection of prom dresses to find your dream piece that will make your special night even more memorable. Shop online and enjoy Buy Now and Pay Later, available for AU, US, NZ, UK, CA.