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Prom Dresses

  • Elyse - White Patterned Sequins Gown with Plunge Neck & Open Back Elyse - White Patterned Sequins Gown with Plunge Neck & Open Back

    Elyse - White

    Dhs. 1,203.09
    XXS XS S M L XL

    Experience regal opulence in Elyse. This gown exudes an irresistible blend of glamour, adorned with an intricate sequin pattern and elegant strapp...

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  • Nicola - Black Sequin Gown with Plunge Neckline and Sheer Skirt Nicola - Black Sequin Gown with Plunge Neckline and Sheer Skirt

    Nicola - Black

    Dhs. 1,277.33
    XXS XS S M L XL 2XL

    Aphrodite Collection This chic design was made to elevate your formal attire. With a dramatic plunge neckline, open back, and sheer skirt. This pat...

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  • Amary Black - Crepe Sheer Structured Prom Formal Gown Amary Black - Crepe Sheer Structured Prom Formal Gown
    Save 69%

    Amary - Black

    Dhs. 1,151.90
    Dhs. 358.37
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item. Aphrodite Collection Sculptured to perfection. The Amary Gown is created with an a-line fit, hal...

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  • Feodora - Pink Satin Gown with Feathered Neckline and Sheer Boned Bodice Feodora - Pink Satin Gown with Feathered Neckline and Sheer Boned Bodice
    Save 30%

    Feodora - Pink

    Dhs. 1,277.33
    Dhs. 894.13
    XXS XS S M L XL

    Dalida Collection Visibly striking, the Feodora Gown embodies contemporary fashion. Designed with a feathered bustier, sheer mesh bodice, draped st...

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  • Regina - Black Sequin Sheer Gown with Plunge Neckline Regina - Black Sequin Sheer Gown with Plunge Neckline
    Save 56%

    Regina - Black

    Dhs. 1,151.90
    Dhs. 509.40
    XXS XS S M L XL

      Côte d'Azur Collection The Regina Gown brings glamour & style to your event edit with its sheer style, deep plunge neckline & dainty wais...

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  • Marilyn - Black Satin Gown with Gloves and Sheer Boned Bodice
    Save 69%

    Marilyn - Black

    Dhs. 1,151.90
    Dhs. 358.37
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Invest in modern sophistication with the Marilyn Gown. Formed with a sheer mesh bodice with a s...

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  • Faretti - White Strapless Gown with Sheer Bodice and Wrap Style Side Slit Faretti - White Strapless Gown with Sheer Bodice and Wrap Style Side Slit
    Save 70%

    Faretti - White

    Dhs. 1,203.09
    Dhs. 358.37
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item. Dalida CollectionDefined with a straight neckline, sheer mesh corset, and a side slit with a dra...

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  • Maliha - White Satin Gown with Sheer Mesh Bodice Maliha - White Satin Gown with Sheer Mesh Bodice
    Save 70%

    Maliha - White

    Dhs. 1,203.09
    Dhs. 358.37
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Favor asymmetry with the Maliha Gown. Featuring a diagonal neckline with an exposed bust, shee...

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  • Jackie - Red Sequin Gown with Sheer Bodice and Halter Neck Jackie - Red Sequin Gown with Sheer Bodice and Halter Neck
    Save 86%

    Jackie - Red

    Dhs. 1,254.29
    Dhs. 179.18
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Jackie Gown will easily please an audience. This style is crafted from a sequin fabric wit...

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Related collections

One of the most highly anticipated events in any social calendar is prom night. Celebrating a new chapter, making treasured memories with your closest friends and dancing the night away under the glittering light of a disco ball, it’s one that won’t be forgotten. 

One of the best parts of this magical night is getting dressed up in a dreamy dress, indulging in a glamorous hair and makeup look and slipping on a pair of heels to celebrate in style.

From dresses adorned with intricate beading and sequins, to elegant all over lace or silky satin numbers, Alamour the Label has a look to suit any style.

Keep it classic in a simple yet stunning gown that hugs your figure and exudes timeless glamour, or turn heads with asymmetric cut outs, all over embellishments and bold colour palettes.

Browse our exclusive collection of prom dresses to find your dream piece that will make your special night even more memorable. Shop online and enjoy Buy Now and Pay Later, available for AU, US, NZ, UK, CA.